Templates: traffic sources

Pinterest

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Pinterest is a social media platform that can be a great traffic source for almost any online business. Running ads is possible with the redirect and no-redirect methods of tracking. The following article shows how to integrate Pinterest with RedTrack.

Please perform the following steps to set up the tracking of Pinterest traffic with RedTrack:

1. Add Pinterest template to RedTrack.

Go to the Traffic Sources tab -> New  -> find Pinterest in the list -> Add the template:

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You can remove or change any Pinterest parameter from the template. Once you did it, click Save:

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2. Create a campaign in RedTrack.

Once you have everything ready, you can proceed with the campaign creation. After you save the campaign, a click URL (your tracking link) will be automatically generated:

3. Launch a campaign on Pinterest.

Log into your Pinterest business account -> Ads -> Create ad:

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Update the fields with the information: business goal, campaign name etc. -> click Continue:

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Set your Targeting and Budget & Schedule -> scroll down the page to create a pin:

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Set the details of your ad and add the Campaign click URL from RedTrack as a Destination link ->  Publish:

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Review the information ->  Launch:

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4. Set up the postback.

If you want to pass conversions back to Pinterest, you can use their pixel URL for this purpose. Pinterest pixel URL template is as follows:

https://ct.pinterest.com/v3/?tid=[YOUR_TAG_ID]&event=[EVENT_NAME]&noscript=1

You will need to replace the “YOUR_TAG_ID” with your Pinterest tag ID and put the postback pixel to the campaign settings in RedTrack:

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