Templates: traffic sources

Pinterest

Pinterest is a social media platform that can be a great traffic source for almost any online business. Running ads is possible with the redirect and no-redirect methods of tracking. The following article shows how to integrate Pinterest with RedTrack.

Please perform the following steps to set up the tracking of Pinterest traffic with RedTrack:

1. Add Pinterest template to RedTrack.

Go to the Traffic Sources tab -> New  -> find Pinterest in the list -> click the Add button:

You can remove or change any Pinterest parameter from the template. Once you did it, click Save:

2. Create a campaign in RedTrack.

Once you have everything ready, you can proceed with the campaign creation. After you save the campaign, a click URL (your tracking link) will be automatically generated:

3. Launch a campaign on Pinterest.

Log into your Pinterest business account -> Ads -> Create ad:

Update the fields with the information: business goal, campaign name, etc. -> Continue:

 

Set your Targeting and Budget & Schedule -> scroll down the page to create a pin:

Set the details of your ad and add the Campaign click URL from RedTrack as a Destination link ->  Publish:

 

Review the information ->  Publish:

 

4. Set up the postback.

If you want to pass conversions back to Pinterest, you can use their pixel URL  part for this.

Open the Ads drop-down and select the Conversion tracking tab. Copy the URL part from the pixel:

Edit the postback link if needed and put it to the RedTrack campaign settings:

 

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